INA Weekly Brief

Tag: Small Business


5 Tips for Saving Money with an Irregular Income: For Nannies, Newborn Care Specialists and New Business Owners

  Working as a nanny, a newborn care specialist, or starting your own business will reward you with a variety of skills and experiences that don’t come with a regular 9-to-5. In these positions, you may be offered a certain level of flexibility as well as the ability to control your working hours.  However, this… Read more »


Tags: , , , , , , , , , | June 11, 2017

INA President’s Report to Membership

May 2017 By Marcia Hall – INA President It was my pleasure to see so many of you at our Annual Conference in Chicago, May 18-21. I hope you had a wonderful time. For those of you that were not able to make it, I hope that we see each other soon. It has been… Read more »


Tags: , , , , , , , , , | June 6, 2017

6 Tips for Hiring the Support Staff That Will Grow Your Business + Make You An Industry Leader

Finding the right support staff is critical to building your business for so many reasons. While you might already offer services independently, hand-picking the right people to passionately deliver those services on your behalf is another story. In this blog post, we’re going to explore six ways to hire the best support staff that will… Read more »


Tags: , , , , , , , | May 29, 2017

Conference Workshop Spotlight: If You Cannot Read your Scorecard (Financial Statements), You Do Not Know the Score

Speaker: Miranda Kerns Topic: Finances “Finances are the groundwork of any business…” Today we get to know a little more about Miranda Kerns.  Ms. Kerns is a licensed CPA and works as a Financial Statement Auditor with RS US, the 5th largest public accounting firm in the US. She will be presenting a workshop entitled… Read more »


Tags: , , , , , | May 8, 2017

Conference Workshop Spotlight: Nanny Hacks and Finding the Best Nannies

Speaker: Jaclyn Burke Topics: Be the Best Agency by Finding the Best Nannies – 5 Nanny Hacks   “There is a revolution coming I think in terms of understanding the role of caregivers in our society…”   Let’s get to know a little more about Jaclyn Burke.  Ms. Burke is the author of “The Nanny… Read more »


Tags: , , , , , , , , , | May 4, 2017

Trends in Social Media for Nanny Agencies

Small business owners wear many hats, and have so many competing demands on our time that we often don’t know where to focus efforts for the biggest benefit to our bottom line. Social media is a big hot button, and I for one struggle with knowing which platforms to invest in, how to message, and… Read more »


Tags: , | April 9, 2015

Nanny Agencies and Copyright Law

Please note: The information presented below is for informational purposes only. It does not constitute legal advice.  A nanny agency expends valuable resources in the creation and maintenance of a nanny agency’s web site, printed materials and proprietary forms. All too often a nanny agency’s original work – whether it be blog posts, web content or… Read more »


Tags: , | December 2, 2014

2015 INA Conference Agency Speakers & Workshops

Agency Track Speakers & Workshops Leveraging your community to grow your business! Megan Metzger  Are you wanting to take your business to the next level? This workshop will teach you how to leverage the community and resources in your backyard to attract and retain customers and nannies. Learn free and low-cost grassroots marketing techniques and… Read more »


Tags: , , , , | November 10, 2014

4 Nanny Agency Metrics that Matter

The famous business management consultant Peter Drucker gave us the quote, “what gets measured, gets managed”. In your nanny agency, are your management activities focusing on what matters? What are the nanny agency metrics or measurements that DO matter? #1 – 12 Month Trailing Revenue Investors and savy business managers rely on the trailing 12 month (TTM)… Read more »


Tags: , , | July 21, 2014

5 Keys to a Successful Nanny Referral Agency

1. Know Your Business – Thoroughly. Your knowledge of your industry, and your market, are the first keys to success. You need to know: What services are you offering? How will your clients benefit from using your services vis a vis alternatives? Why are your services better than the competing services? Who are your customers?… Read more »


Tags: , , | June 30, 2014