Meet Edwin Santiago!
2021 INA Virtual Summit Business Speaker
Edwin’s photography and design work has appeared in a variety of print and video media for many different businesses and organizations. Edwin is an award-winning advertising and marketing guru, and for many years he worked as a creative director for several Fortune 500 firms including Avnet, Adecco Staffing, Olsten Staffing, and Cal Poly Pomona Foundation. Whether he’s promoting a product or a message, his combination of creative and business backgrounds creates synergies that exceed his clients; expectations. The “wow” factor is a noted signature of Edwin’s work. Edwin is also an accomplished photographer. While based in Los Angeles, he travels nearly twice a month across the globe to lead photoshoots and digital campaigns. So far, he has visited 62 countries on 6 continents. His photographs are published regularly in a variety of lifestyle and travel magazines, coffee table books and have appeared in many national and global advertising and digital campaigns. His work has also been published in national magazines and newspapers in the United States, Canada, Amsterdam, Australia, New Zealand, United Kingdom, Hong Kong, and the Philippines. You can see more of his work at: CampKreative.com and EdwinSantiago.com
Edwin will be teaching the following session at the virtual 2021 INA Summit:
Business, Creativity and Customer Experience!
Learn how to strengthen your company’s brand through creative and inexpensive strategies that work! Learn how to understand the core values of your organization, and how you can use this to earn customer loyalty and respect. We will explore storytelling, positioning, templates, content strategy, and their importance to successful brands like yours looking to grow. We will develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing.
Are you ready to adopt a creative approach to empower your brand?
Want to learn from Edwin directly in his great session? Join us on March 13, 2021, for the INA Virtual Summit.