INA Weekly Brief

Tag: nanny agency


Conference Workshop Spotlight – Navigating The Local Marketing Maze: How To Reach The Right Audience With The Right Offer

Speaker: Jim Fitzgerald Topics: Marketing   “…walk away with a better understanding of [YOUR] demographic … track your campaigns to fully optimize results and improve future performance.” As part of our Blog series highlighting some of the speakers at this year’s Conference, we will be getting to know Jim Fitzgerald a little better. We are… Read more »


Tags: , , , , , , , | April 3, 2017

A Life Less Balanced: The Real Struggles of a SAHWM

There seems to be a great divide between working moms and stay-at-home moms. Typically you’re either one or the other. I’m trying to be both. I am a stay-at-home working mom (SAHWM) which sounds like an oxymoron (and probably should be.) It isn’t hard to find articles about the challenges of being a stay-at-home mom… Read more »


Tags: , | April 12, 2016

Nanny Agencies – Are you Compliant with “Ban the Box” Laws?

Thorough background screening of nanny and newborn care specialist applicants is a major market differentiator between world-class nanny agencies and online job listing sites. You do all you can to make sure you present only the best applicants to your families for hiring consideration. Agency applications and background screening practices all are subject to various… Read more »


Tags: , , | April 9, 2016

Trends in Social Media for Nanny Agencies

Small business owners wear many hats, and have so many competing demands on our time that we often don’t know where to focus efforts for the biggest benefit to our bottom line. Social media is a big hot button, and I for one struggle with knowing which platforms to invest in, how to message, and… Read more »


Tags: , | April 9, 2015

Nanny Agency Benchmarking Survey

The International Nanny Association (INA) was delighted to partner with the Alliance of Professional Nanny Agencies (APNA) for the first ever Benchmarking Study in the U.S. nanny industry, specifically benchmarking nanny referral agencies. What is a benchmarking study? A benchmarking study is the process of comparing one’s business processes and performance metrics to industry bests or best… Read more »


Tags: , , | March 5, 2015

What to Expect from a Vacation Nanny

When planning a vacation with children it is an option when traveling with children to have a vacation nanny.  There are several reasons why people opt to have help on their vacation or during a family or business travel trip.  The reasons range from needing an extra set of hands during the family vacation, to… Read more »


Tags: , | February 19, 2015

Top 4 Reasons Professional Nannies Work with a Local Nanny Agency

As a career nanny, you have a number of avenues for finding a job, but finding just the right family can be a tricky task. You want to be respected for your experience and knowledge, compensated fairly, and treated as a professional. Using a local nanny agency can meet your needs and offers you peace… Read more »


Tags: , | January 6, 2015

Nanny Agencies and Copyright Law

Please note: The information presented below is for informational purposes only. It does not constitute legal advice.  A nanny agency expends valuable resources in the creation and maintenance of a nanny agency’s web site, printed materials and proprietary forms. All too often a nanny agency’s original work – whether it be blog posts, web content or… Read more »


Tags: , | December 2, 2014

Local Nanny Agencies Help Families Avoid Common Hiring Mistakes

When you are hiring a nanny, it can be tempting to make a quick decision based on instinct. However, you can avoid a number of common pitfalls if you work with a local agency. Agencies can educate you on your employer responsibilities, and will walk you through the entire hiring process to find a warm,… Read more »


Tags: , | November 5, 2014

Nanny Agency Action On Child Protection: Part 2

INA member Louise Dunham, founder of the Australian nanny agency Placement Solutions, shares the actions her agency is taking to insure safe childcare. This is the second in a two part series. Child abuse indicators *The following is an extract from the Placement Solutions Child Protection Policy. Signs that child abuse is or has occurred… Read more »


Tags: , | November 3, 2014